Your higher education website needs to follow and implement these website search best practices for search analytics, accessibility and personalization if you hope to win...
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Is your website search experience helping or hurting your bottom line?
Leveraging best practices for website search will pay dividends by improving the overall customer experience and getting customers the information they seek quickly and efficiently. Improving the search experience is the foundation for improving customer satisfaction, conversion and retention — and reducing bounce rates and churn.
Use our Site Search Checker to grade your website search experience and see how it compares to industry best practices. After entering your domain name and clicking Submit, you’ll be guided through 10 questions to assess how well your site search is doing. Then, we’ll give you an overall search grade and email a personalized and actionable insights report that you can use to improve your search experience.
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